IDENTIFY
To ensure effective and agile innovation, it's key to start with a deep understanding of what you're trying to achieve. We'll immerse ourselves in your business and explore wider trends and consumer needs to identify clearly defined opportunity areas

This will typically include: a review of existing consumer, culinary and market
insights / trends along with deep understanding of capabilities and strategic
objectives plus primary research if required


IDENTIFY
To ensure effective and agile innovation, it's key to start with a deep understanding of what you're trying to achieve. We'll immerse ourselves in your business and explore wider trends and consumer needs to identify clearly defined opportunity areas

This will typically include: a review of existing consumer, culinary and market insights / trends along with deep understanding of capabilities and strategic objectives plus primary research if required

Scoping
Defining the parameters for the workstream, confirming strategic objectives and agreeing success criteria.
Immersion
Key stakeholder interviews

Reviewing existing consumer and
market insights

Reviewing operations
and capabilities

Building in wider consumer and culinary trends

Filling knowledge gaps
Primary consumer and / or sensory research if gaps
in knowledge
Alignment
Kick off workshop to agree opportunity areas and align wider team on strategy going forwards

A fully scoped and prioritised opportunity plan for new innovation
THE RESULT
A fully scoped and prioritised opportunity plan for new innovation
THE RESULT
Luisa +44 (0)7920 586280
Mike +44 (0)7738 224586

hello@cuboinnovation.com
193 Carlisle Lane, Waterloo, London SE1 7LH
Luisa +44 (0)7920 586280
Mike +44 (0)7738 224586
hello@cuboinnovation.com
193 Carlisle Lane, Waterloo, London SE1 7LH
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